Project Overview

This project was intended to simulate an urgent need from a client for minimal high fidelity wireframes to pitch to investors, while I was in the middle of a separate UX/UI Design project. This project was designed during design for peau et beauté , and displays my ability to work not only under pressure with time constraints, but also to multitask projects.

I put together this project from concept to first iteration of high fidelity wireframes in Sketch in less than a day.

Since the concept was for a “clean and simple design shaped by functionalism,” I wanted the app to feel modern. I chose a bold background color and modern typography to keep the design feeling minimal and modern.

High Fidelity Wireframes

High Fidelity Mockup

The mockups continue to play into the modern design concept with portraying how a modern career user, such as an Influencer, could use the app.

Retrospective

I’m really happy with how the final design came out. For future iterations, I would add more screens, such as for when a user clicks “New Category” or “Format.” I also want to improve my familiarity with color palettes and typography, such as associations or what’s trendy. I intend to read more articles on this, as I did for this project in choosing the typography.