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Kite Hill and Whole Foods
Introduction
I joined Kite Hill’s campaign for their new launch of their Spreadable Cheese line, exclusively available at Whole Foods.
“We are looking for diverse, health-conscious individuals to create vegan cheeseboard/nosh board content that we can later share on our Instagram feed and stories.”
Production
I created and photographed a vegan cheeseboard featuring ingredients all purchased at Whole Foods:
Kite Hill Spreadable Cheese, castelvetrano olives, satsuma mandarins, raspberries, and gluten-free crackers
Deliverables
The deliverables were for three photos, one post to Instagram Feed, and one post to Instagram Story on my account @cheyp.
I used all brand requirements for copy, hashtags, brand tags for @kitehillfoods and @wholefoods, and Kite Hill was tagged as a Business Partner.